Have you claimed your Google business page? How many are actively posting on their page?
Appear on Google
Do you want to appear on Google search page 1 – you can do this by using your Google My Business page. GMB is completely free to use. The only requirement for using it is that you must have some face-to-face interaction with your customers — in other words, you can’t operate 100% online.
When people search for a product or service near them, they’re usually very close to making a purchase. One in two people who conduct a local search (think “hair salon near me”) visit a store that day. It’s important the information about your business shows up when people search Google making sure it is accurate, complete, and optimized as possible. Add your business name, location, and hours; monitoring and reply to customer reviews; adding photos; learning where and how people are searching for you, and more.
You will come up across Google search, maps and more. People understand that you exist, what you’re all about and where to find you. You want to engage your fans, followers and customers.
Online ratings and reviews are crucial to converting traffic to real customers.
Google is the Big Daddy of Search Engines
Be cognizant of the Google connection. Google is at the epicentre of all search engines. While Bing is also a player, Google is still the big daddy. The more content you post, the stronger your presence can be on Google. Add to that the fact that Google My Business pages are beginning to show up on search engine results pages, and you have two very strong reasons to work on establishing a presence here. Integration of Google’s many services with one another, such as Google My Business with Youtube, search, etc. is perhaps inevitable. Be there to take advantage of it.